Thursday 28 July 2016

5 points to be considered in adding animation in your website

          Most of the websites developed nowadays are possessed with some hint of movement (i.e) Animations and CSS Transitions. It is sure that this will rule over the web development world in the coming years because Motion User Interface(Motion UI) is one of the web development trends in this 2016.
          Remember that Motion UI adds value to your website by offering a visual delight and transitioning the visitors between contents in the web page.
         The core objective of this post is to give some important points for website developers while adding animation and transition effects in websites.

1.  Offer movements as expected
             It is important to add movements of the digital objects representing reality with digital interfaces. The user would enjoy the experience if the movements mirror the reality of their physical counterparts in a web page.
         In some websites, we may see the digital motion of our cursor movements represented by images. This will inherit the user experience for visitors.

            For example, in Save Sparrows website, a sparrow moves as per you move the cursor with your hand representing the reality with digital interfaces in the webpage.
Remember that while adding transitions and animation, the better user experience relies on the reality and digital interfaces work in a similar manner.

2. Make convenient for all devices
          You can use full screen animation or small transition effects for your websites. Whatever the element may be, the main objective is to provide great user experience and impression for the users . But you should be clear and determinant whether the transition effects will directly convey the movement in devices of all layouts.
           If the animation does not convey effect in any device, it will result in offering poor user experience for visitors what they do not like.

3. Maintain consistent speed
         The transition effects in a website will result in negative impact among the visitors if they are too time consuming. Hence you should manage the speed of animation and movement effects in a website.
            Quick paced transition animation may distract the audience as such movements will make them chaotic while slow movement effects will tire the visitor. Hence it is wise and necessary to maintain consistent speed for animation and movement effects in a website.

4.  Convey a message
       Simply we can classify the animation effects into two types, adding it for aesthetics and for purposeful effects.
         If you intend to add animation effects for the second purpose, then you should convey a message within the movements. It is very difficult to tell your company history or services through animation and movements in a web page. If you attempt for that actions, it will result in negative effects stated in the above step.
          The best way to make your animation purposeful is to convey an instant message or general theme of your website via the animation effects.
         For example, in the website of popular cool drink manufacturing company Bovonto, they describe the theme of their Business within a short span with the animation.

5. Add in limited manner
       Remember that the animation and movement effects should interact with the website in a natural manner. It should not distract the user who are viewing your web page.
         The best way to do this is to add the animation, movement and transition effects in a limited manner.

Monday 18 July 2016

5 things to be considered in developing E-Commerce Website

         With the vast development of Internet, everything depends on internet. This results in making business communications and purchasing online. Hence many Business owners are interested in developing an online store for their business. But they are not aware of the things to be included in E-Commerce Websites. They develop the websites in their view alone.
          But you need to think from the customer view also in order to analyze things what are the visitors expect from your E-Commerce website. Then only you can provide better user experience for your online customers which will tend to improve your Business.
          Remember that design in your online store has a direct effect in your online sales.

            As a web development company which has experience in developing a number of online stores, we would like to explain some tips to be considered while developing E-Commerce Websites.
1.     Avoid indirect call to action with  “Add to cart” Buttons
          When the customer clicks “Add to Cart” button, then the page should direct a call to action for buying the product. It will be liked by customers. Remember that people will not like indirect call to action while buying a product online.
          For instance, some online stores offer the people an indirect call to action by providing product information with “Add to Cart” button. This will give an unsatisfied customer experience. So it is need to avoid this king of indirect call to action.
2.     Remove Hidden menus
         Even though hidden menus are one of the great web design trends 2016, it is not suitable for E-Commerce stores. It may confuse the users while browsing any category or products.
          But most of the online stores are having different categories for a same product, they need to provide a navigational path with navigation menu. But it will also affect the performance of your online store.
        The best thing you need to implement to overcome these issues along with offering better user experience is to add flyout menus in your E-Commerce website.
3.     Optimize your Product Pages
         The Product pages are the most important one in an online store. Hence you need to give special attention in designing that page. It is mandatory to add items in the product page which should make the customer to trust the product.
         Hence you need to add the image of the product in the beginning of the page. Then add the cost of the product and description, requirements of the product.
          It is wise to add customer reviews in the page. Customer reviews are very powerful as it can make the visitors to get trust the product. Then he/she may purchase the product.
         Design the product page with customer reviews and links to similar products( or products of other brand) in the bottom area of the page.
4.     Offer single Page Checkout
         Single Page checkout helps the customers to enter their details, mode of payment, etc for the product they purchase. By offering this, the shoppers will feel better with your online store. Hence you need to create the page providing options to enter the customer details. Remember that remove others items like sidebar and others in the checkout page. It is wise not to urge the shoppers to purchase the product in the checkout page.
5.     Select appropriate colors
        Color plays a psychological role in making a purchase merchandise. Hence your E-Commerce success depends on selecting suitable colors also.
         Each color is unique in the way it adds value to the online store and products as given in this post.

Tuesday 24 May 2016

Make your Website vibrant with Duotone Images

          Besides the web designing trends we explained in our earlier post, there are some other trends which are also ruling the web designing world this year. Dotone is one of the 2016 web designing trends. Images created with Duotone color palettes are already existed for many years, it has get greater attention with the help of spotify which makes Duotone come back.

          Duotone Images are images that actually use two colors mitigated with middle tones and highlights. Initially, Duotone images are used in print media with the view of saving expenditures for printing.
           Many Web Designing Companies are using Duotone images to provide great feeling, gaining emotions and sometimes thrilling the viewers with the web page. With matching different tones of colors and oversaturated hues that makes the image fluorescent and exhausting.
          The simple steps to create duotone images with Photoshop are as follows:
Step 1: Open the image.
Step 2: Go to Layer > New Adjustment Layer > Gradient Map
Step 3: Choose two colors - one dark and color and one light color. Use the dark         color for the dark parts of the image and light color for the light parts.

          Click here to see the video explanation of making duotone images and adjusting levels for the image.
          Here are some popular brands and organizations providing outstanding color schemes with duotone images in their web pages.

1.  Year In Music       







Tuesday 12 April 2016

10 E-COMMERCE WEB DESIGN TRENDS NEEDS FOR 2016

          In the fast changing E-Commerce world, the online service providers have to customize their E-Commerce Websites to attract audience, render awesome user experience for customers and stand ahead of their competitors. Then redesign and optimize the E-Commerce Website with latest trends support the website owners to fulfill the mentioned needs.
         We gather and listed below the 10 E-Commerce Web Designing Trends which will influence 2016.

1.     Hamburger Menu
        The Hidden menu approach which was initially designed for use in mobile devices, became widespread in the recent years. In 2015, many E-Commerce Websites had come with hamburger menus.

          Because of the advantages indulged in Hamburger menus like saving a lot of screen space, cleaning up the elements in site by accumulating them in a single menu, it becomes more popular. Many E-Commerce stores with Hidden menus will appear this year in more number when compared to the previous years.

2.     Material Design
          This Design is adopted by E-Commerce Stores in a large scale and is popular since 2014. Even though it is quite tough and long process, the Website Designers and E-Commerce Store Owners are eager in implementing Material Design because it renders great engaged and playful experience for users with effects like shadow, movement options and much more.


3.     Card Design
         Card Design is the wonderful way to organize a group of products and different products with great usability and rich visual treat across multiple devices. The major advantage of card design is its user friendliness. The Website Owner and Web Designers need not to strive much to organize products in their webpages.


4.     Large, Flexible Typography
         Similar to last year, Typography will appear in many E-Commerce Stores and Websites this year too. As Typography helps the website owners to build great visual brand identity ,attracting more potential customers and works well in devices of all sized layouts, it is sure that many E-Commerce Websites will use this trend.


5.     Large Backgrounds
         Every E-Commerce Store owner can provide clean, stylish and Professional looking for their website by adding large background images in their Home Pager. The absorbing product shots with large resolution in a webpage tells your brand story and induce audience to buy the product.


         Even though Large Backgrounds work well on Home page, you can add Huge Background images in Product pages also.

6.     Rich Animations
          By placing animations in the right place on your webpage, you can easily get customer engagement as Animations offer rich enjoyable and playful experience to users. Besides adding Animations in images, it is sure that many E-Commerce Websites with Animation like icon rotation, button spin and other effects this year.


7.     Attractive Storytelling
          As saying “Content is King”, you can build customer loyalty and customer engagement with Textual Contents alone. But you need to deliver the contents in an impressive and attractive manner.

          Many leading E-Commerce Stores use the advantages of interesting storytelling which makes them stand out from the queue and stand ahead of their competitors. Remember that are providing quality contents in each sections like About us, Why you want to choose us? and others in an attractive manner which impress the audience and readers.

8.     Add attractive Pictures
         People visit E-Commerce Websites in order to make purchases within a short duration. Hence, it is not sure that they read the textual contents you add in your webpages. The alternative Solution to get people’s trust on your E-Commerce store and your products is to add high quality and attractive images regarding your Products and your Business.

9.     Long Scrolling
         It becomes a habitual for internet users to scroll down the web pages which results enabling long scrolling as a trend for long time. The major advantage of providing long scrolling is it permits the Web Designers and E-Commerce Website Developers to create multiple page websites by breaking the scroll into clear and simple sections.

10.     Dynamic View
Nowadays, many E-Commerce Website Developers are providing Dynamic View and offering Dynamic Product Search for the E-Commerce Websites they design and develop. It is more suitable and appropriate for online store owners who offer large amount of brands and products in their E-Commerce Website.


         The major advantage of providing dynamic view for your E-Commerce Website is that it enables the visitors to browse all pages in the website quickly and hence the visitor need not to wait for the loading time of each pages in the website.


Saturday 20 February 2016

Web Designing Trends that you want in 2016

          The elevation in current technologies and tools for accessing and build websites make a certain change in the process of web designing every year. Besides latest technologies, the advanced technologies in Graphic design also made a great impact and change in designing websites.
          What are the latest Web Designing trends and which of the new trends will rock the Web Designing world to support your web designing tasks this year.Come on. Take a look.


1. Flat Design with Hamburger menu
          The trend of minimalism began in 2015 and it will rock in 2016. Hiding the elements in a hamburger menu empower you to do minimalism. Be clear and consistent in selecting the elements to encapsulate in hamburger menu. If you are designing E-commerce Websites, be careful to provide hamburger menu as it may penetrate the audience to view some services and make them feel complicated with the menu.

           The another approach incorporated with hamburger menu which ensures the charismatic appearance of the web design Flat Design. Flat Design 2.0 which is the latest version. The design offers minimal textures and other small gradients.
          Providing designs like grid, bright vibrant colors, valuable images with stunning imagination will add value to the design and acquire great customer engagement.

2. Vertical Patterns
          The concept of implementing vertical patterns in the web designs provides great visual experience to the users. Many Top Industries are keen in redesigning their websites with vertical patterns and scrolling. Hence this approach will take the websites to greater extents in the further years.
          Creating a visual pattern is quite tough but it will support your web designing task in a great manner. The visual patterns can provide great visually relaxed experience for users and eliminates the visual barriers which help to feel the content more readable.

3. Add Sliders
          The sliders in the home page of websites help the web designers to get a Wow effect from users. The full screen sliders attract internet audience and users which will get greater engagement with the website. Each time the user clicks, the sliders refresh the screen and make them view the new visual elements. Hence the sliders add value to the visual elements to your website as they can hide the huge visual sources and reveal them in an attractive manner based on the user clicks.

4. Iconography
        The web designing trend which provides a great solution for the issues caused by using .jpg or .png files and others. The standard image formats do not perform well on the modern web. If you use them for user actions, it will affect the aesthetics of your website because it may take much time to load.
         We want to provide some user actions with images. But it may affect the site’s performance. Then what we do?
         Iconography is the perfect choice for this problem. Web pages designed with icon fonts and Scalable Vector Graphics is widely used in the internet world nowadays. As it offers better user actions, it is liked by many people and will reach greater number of users in 2016.


5. Cinemagraphs
         The victory of liove photos in latest smartphones made a great impact in Web Designing also. The trend of Cinemagraphs is the victim of this. The live images with a part of animated portion will scratch the user attention and make great engagement with the website. Web Designing Experts predicts that we can see many websites designed with cinemagraphs this year.
         We have mentioned some of the 2016 web designing trends here. Besides these, Less grid Layouts, Typography, using High Quality background images and others which are in existence for the past years also in limelight in the Web Designing World this year.